Tuesday, 21. April 2020, The County Club, Better Business Writing - Guildford

from 21. April 2020 - 9:30 till 16:30

The County Club

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Event description
Suitable for
People at all levels who want to produce clearer and more powerful written communication appropriate to their who want to write in good style and tone for every type of document.
Objectives
By the end of the course you will be able to:


Confidently write having mastered the foundations of English grammar and punctuation


Avoid commonly misspelt words


Express yourself persuasively using plain English



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Set the right ‘tone’ for the situation and subject


Plan documents so you say what you mean


Produce your first draft quickly


Write emails and letters that get results


Programme
Introduction & Workshop Objectives
Prioritising the Course Objectives


What writing are you doing now?


What would you like to achieve today?


The Fundamentals of Grammar for Business


Reviewing the principles and understanding the ‘building blocks’ of language


Tips for avoiding commonly misspelt words


Punctuation and how to use it properly, including the apostrophe


Using Plain English


Using plain English to acquire a more direct writing style


The techniques to make a document more ‘readable’


Active vs passive – when to use which one and why


Producing letters, emails and memos that are simple but not simplistic


Getting the ‘Tone’ Right


Keeping it direct but avoiding becoming too abrupt


How to avoid using condescending language


Using empathy effectively and at the right time in your writing


How to Plan the Document


Emails and letters


Using the correct layout


Structuring and sequencing the document effectively


Producing the First Draft ... FAST


Making sure the document says what you mean it to say


How to revise and produce a final draft


Final check – making sure the document is right


The Way Forward


Taking ideas back to the workplace and putting them into action


CPD Certified  6 Learning Hours, 6 Points 

FAQs
What are my transport/parking options for getting to and from the event?
ARRIVING BY TRAIN


Follow the pedestrian signs out of the station to Guildford town centre. Walk down Bridge Street with the flow of traffic, towards the back of the Friary Shopping Centre which you will see in the near distance in front of you down the hill. 


Turn right at the Friary Centre and walk around the outside of the building – at the corner you will see on the opposite side of the road Nandos restaurant. Cross over and walk down between the shops until you come to the end of the mall. On the opposite side of the road facing you is the Halifax Building Society 


Turn left and walk up the High Street. The County Club is a 2 minute walk up the hill on the right hand side, just after Sainsbury’s. 


Please report to the reception on arrival where we will meet you to take you to the training room. 


DRIVING INTO GUILDFORD


We recommend leaving the A3 at the exit for the University, Hospital and Cathedral. Follow the signs for the Town Centre and turn left at the rear entrance to the Railway Station. Turn right at the mini-roundabout and follow the slip road into the Farnham Road car park 


The pedestrian exit from the car park is on the 5th floor. Turn right out of this exit and cross the road (there are pelican crossings further down the hill). Walk with the flow of traffic down Bridge Street, towards the back of the Friary Shopping Centre which you will see in the near distance in front of you down the hill 


Turn right at the Friary Centre and walk around the outside of the building – at the corner you will see on the opposite side of the road Nandos restaurant – cross over and walk down between the shops until you come to the end of the mall. On the opposite side of the road facing you is the Halifax Building Society 


Turn left and walk up the High Street. The County Club is a 2 minute walk up the hill on the right hand side, just after Sainsbury’s. 


Please report to the reception on arrival where we will meet you to take you to the training room.


How can I contact the organiser with any questions?
You can contact us by emailing info@ or calling 020 7256 6668.
What's the refund policy?
Full refund up to 14 days before course. Substitute a delegate at any time up to previous day by phone or email to let us know the new delegate's name
Do I have to bring my printed ticket to the event?
Yes please.

Better Business Writing - Guildford, The County Club event

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