Tuesday, 11. February 2020, Attune (formerly MicroTek) - San Francisco, Sales Engineering BrownBelt Workshop for Individual Contributors

from 11. February 2020 - 9:00 till 17:30

Attune (formerly MicroTek) - San Francisco

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Event description
Full agenda at 
The SE Leadership Institute (SELI) and SaaSy Sales Management present:
The SE BrownBelt Workshop
SaaSy's BrownBelt workshop is a 1-day intensive workshop tailored specifically for Sales Engineers early in their career, those in need of rounding out their experience with the best practices of the SE role and lifecycle, and those contemplating a career move into Sales Engineering.
The workshop incorporates the core principles of Sales Engineering programs and organizations, and delivers innovative best practices derived from the world’s most successful and market leading SaaS companies. Through a combination of lecture, role plays, exercises, and peer discussion, candidates leave with the understanding, the application, and the roadmap on how to assess, onboard, accelerate, land, and excel in their ideal Sales Engineering role.
The content is part of the same progression and accreditation of the SaaSy Blackbelt Leadership workshop. Participants receive BrownBelt accreditation and will join the SE Leadership Institute / SaaSySales Management alumni network to further share information and collaborate. 
The following domain areas are covered in the 1 Day curriculum:
Sales Engineering Organizations and Roles
Understand the goals, organization diversity, and outcomes driven by Sales Engineering organizations; discern the key differences from other roles; understand the key principles and expectations.  Understand the SE career path and progression, and different role diversity within them.
Making of the Gold Standard SE
Examine and internalize the core competencies and traits of outstanding SEs; Business and Technical acumen; Functional “working” Capabilities; Emotional Intelligence skills; “dark spots” of the role, and most common scenarios in the go-to-market motion.
SE Sales Blueprint Best Practices
Examine and learn best practices and building blocks of the technical sales cycle, discovery, preparation, demo, objection handling, engagement with sales, metrics, reporting, CRM and tools. Understand expectations from SE Management, Sales, and throughout the company.
Acceleration in the SE role
Learn to leverage strengths and address development areas so as to balance and accelerate impact and career outcomes.  Review the most productive approaches to accelerate individual onboarding; understand and assess career fit, SE evaluation, gaps, and development areas.

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FAQs
Are there discounts available?
Yes. We offer a discount if you have 2 or more people attending from your company. Please contact us for details.
How can I contact the organizer with any questions?
Email stephen@seleadership.com
What's the refund policy?
50% refund available 3 weeks prior to the event. Participants may transfer their ticket to another person by notifying events@salesopscentral up to 48 hours ahead of the event. It should be noted that replacements will be approved at the discretion of organizers to preserve the value of the alumni cohort.

Sales Engineering BrownBelt Workshop for Individual Contributors, Attune (formerly MicroTek) - San Francisco event

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