Thursday, 03. December 2020, Ipsen, 3 December 2020 - Social Media for Beginners - Oxfordshire
from 03. December 2020 - 9:00 till 17:00
Ipsen
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Event description
Social Media Fundamentals for Beginners
This course covers topics which help to develop your employees’ social media knowledge, provide a guide into what a successful social media plan consists of, how to identify and engage your target audience and how to identify the tools to measure your social media success.
Suitable for:
This course is suitable for anyone within an organisation who uses Social Media as a marketing tool to promote the business, and those with existing Social Media training who are looking to refresh their skills and knowledge
Course content:
What is social media?
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Social media in the UK
Social media use worldwide
Active platforms
How social media relates to business
Where to start
Strengths and weaknesses
Identifying competitors
Objectives
Audiences
Identifying your audience
Two-way communications
Creating content
Content & messaging
Driving engagement
Managing negative communication
Content calendar
Search Engine Optimisation
Search engine benefits
Google keyword planner
Google suggests
Social Media Platforms In-depth
Twitter
Facebook
LinkedIn
Measuring Success
Measurement
Google Analytics
Reporting
Course Information & Costs:
This is a full-day course usually taking place between 09:00 – 17:00.
Costs include catering and all course materials.
OBN Members - £225 + VAT
Non-members - £355 + VAT
For more information please email: call: 01235 420 881
Social media use worldwide
Active platforms
How social media relates to business
Where to start
Strengths and weaknesses
Identifying competitors
Objectives
Audiences
Identifying your audience
Two-way communications
Creating content
Content & messaging
Driving engagement
Managing negative communication
Content calendar
Search Engine Optimisation
Search engine benefits
Google keyword planner
Google suggests
Social Media Platforms In-depth
Measuring Success
Measurement
Google Analytics
Reporting
Course Information & Costs:
This is a full-day course usually taking place between 09:00 – 17:00.
Costs include catering and all course materials.
OBN Members - £225 + VAT
Non-members - £355 + VAT
For more information please email: call: 01235 420 881
3 December 2020 - Social Media for Beginners - Oxfordshire, Ipsen event
Source: Eventbrite
Eventhint.com is not a host of this event! Contact organizers here.
Eventhint.com is not a host of this event! Contact organizers here.
